Agency: JWT Sydney
ECD: Mark Harricks
CD: John Lam
Art Director: John Koay
Copywriter: John Koay
Senior Account Director: Nigel Seeto
Print Producer: Tara Broughton
Retoucher: Matt Townsley
Photographer: Andreas Smetana
Exam time can be very stressful. Kit Kat saw an opportunity to remind students to take a break. This tactical ad ran exclusively in university magazines and around major university premises.